“With SlidePresenter, we have created more knowledge content in one year than in the last 10 years on the intranet.”

On-demand knowledge transfer

Making knowledge transparent and available to all employees ‘on-demand’: KfW is pursuing this goal with its in-house video portal, which is based on the SlidePresenter authoring tool. With the SlidePresenter software, all employees can create and share learning videos.

The video portal was developed as part of the ‘KfWplus’ transformation agenda under the title ‘Learning NEW things together’ under the leadership of Human Resources. 

Stephan Heyne, Head of HR Talent & Competence Management, describes the motivation: “Learning needs and how I learn have changed. Video portals and user-generated content play a key role in this.”

Employee-generated content requires simple tools

Whereas previously the HR department at KfW was responsible for the development of learning and training content KfW is now increasingly focussing on content created by employees (so-called user/employee-generated content). 

For such strategies to be successful, it is important that technical hurdles are as low as possible. Katrin Kretzschmar, Senior HR Manager at KfW, emphasises: 
“I have experienced how videos can be produced and edited with SlidePresenter, even by amateurs like me, by technically inexperienced people.”

Watch the case study in the video:

Roll-out of the video portal at KfW

An internal KfW project team consisting of representatives from the HR and IT departments was formed for the roll-out of the video portal. The solution provider SlidePresenter supported them with a team for successful project implementation and strategic support.

Further implementation then took place at various levels: As part of strategic stakeholder communication, targeted events were organised to inform the management level, executives and key role holders at KfW about the innovations and benefits of the KfW video portal.

At the same time, over 60 suitable participants were identified across the organisation for the first pioneer group. Thanks to their different interests, specialisations and seniority levels, they represented the requirements of all employees for the KfW Video Portal and became an important success factor for the roll-out. Regular feedback rounds in particular, as well as numerous advisory and support formats, helped to identify the needs of employees, clarify questions and drive implementation processes forward.

In a second pioneer group, a further 50 employees were able to test the video portal exclusively before the organisation-wide go-live and share their experiences.

The company-wide roll-out was then accompanied by various communication measures. These included articles on the KfW intranet, special newsletters and information and onboarding events.

Quick success

Less than four months after the launch, 57 hours of knowledge content have already been published on the KfW video portal. Around 2,200 employees - almost a third of the workforce - had already registered as users. This shows the high level of interest and acceptance among the workforce for learning by employees for employees with the KfW Video Portal.

Stephan Heyne also attributes the success to the support provided by SlidePresenter: “The crucial point was the cooperation with SlidePresenter’s Customer Success Team, which is simply equipped with a lot of experience for such implementation projects, but also to then ensure the long-term activation of our colleagues.”

Honoured with the eLearning Award 2023

The introduction of the KfW video portal was honoured with the ‘eLearning Award 2023’ by the eLearning Journal. The editors explain their decision as follows: “The award jury is of the opinion that the video portal not only makes learning faster and more needs-based, but also preserves knowledge that would otherwise be lost in the long term. The KfW video portal is a simple solution that gives all employees access to knowledge content at any time when they need it ‘on-demand’. This makes learning easier, more efficient and more effective.”